The Federal Trade Commission requires that we disclose any relationship we have between a product manufacturer or service provider when we write about a product or service.
These rules are set in place to ensure that readers or viewers of web media (blogs, YouTube videos, etc.) know if the blogger/presenter is sponsored, endorsed, or partnered with a different company.
In blog terms, the readers need to know if the blogger is making money by sharing a link or product.
Here are the guidelines we operate under here at the HorsesEtc.com blog:
- We are never paid to do a review
- We never accept money to review a product or service
- We invest our own time to review and test products
- We cover all costs to produce all audio and/or video we record about products
In compliance with the FTC guidelines, please assume the following about links and posts on this site:
Any/all of the links on HorsesEtc.com are affiliate links of which we receive a small compensation from sales of certain items.
These links are included after posts are written, and posts are never composed for the purpose of including advertising.
No advertiser will ever influence the content, topics or posts made in this blog.
What are affiliate links?
Purchases are made on external affiliate company websites: When a reader clicks on an affiliate link located on HorsesEtc.com to purchase an item, the reader buys the item from the seller directly (not from HorsesEtc.com).
Amazon and/or other companies pay HorsesEtc.com a small commission or other compensation for promoting their website or products through their affiliate program.
Prices are exactly the same for you if your purchase is through an affiliate link or a non-affiliate link.
You will not pay more by clicking through to the link.
We use two main types of affiliate programs:
1. Amazon affiliate links. (HorsesEtc Amazon Store)
HorsesEtc is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon properties including, but not limited to, amazon.com, endless.com, myhabit.com, smallparts.com, or amazonwireless.com. Amazon offers a small commission on products sold through their affiliate links. Each of your purchases via our Amazon affiliation links supports our cause at no additional cost to you.
If a blogger links to an Amazon product (with a special code for affiliates embedded in the link), and a reader places an item in their “shopping cart” through that link within 24 hours of clicking the link, the blogger gets a small percentage of the sale. Amazon links are not “pay per click.” If you click on the product link and stay around Amazon and purchase something else, however, we will get a commission on that sale.
Anytime you see a link that looks like http://astore.amazon.com/…… or www.amazon.com/…. it is an Amazon affiliate link.
2. Product affiliate links.
These affiliate links work the same way: if you click the link and buy the product, then the blogger gets a percentage of the sale or some other type of compensation. Things like e-book bundles, e-courses, and online summit packages are usually affiliate links, also. Again, prices are not different if you use these affiliate links. You will not pay more by clicking through to the link. These links are not “pay per click.”
What about sponsored content?
I do not write sponsored posts. we want to bring you real, unbiased information. However, if a post is sponsored by a company, we will disclose this clearly in the beginning of the post.
As for our social media pages where we use Amazon & other affiliate links for product recommendations, we will include a link to this post or put “(affiliate link)” in the post.
NOTE: We only recommend products we use or that we would recommend to our family & friends.
Your purchase helps support our work in bringing you real information about horses, their health, diet, and wellness.
THANK YOU VERY, VERY MUCH! We appreciate YOU!